First Lady outdoors “Live Strong with Iron’’ Campaign

Lydia Kukua Asamoah, GNA

Accra, Oct 16, GNA –
Mrs Rebecca Akufo-Addo, the To start with Lady, on Wednesday out-doored a to
raise recognition and educate the general public on the effects of iron deficiency and the
have to have for correct diet.

Dubbed: “Live Potent
with Iron’’, it would use channels together with media, consumer fora, academic
materials amid other platforms to sensitize men and women on the need to have to take in iron
loaded food each day and its benefits.

The marketing campaign,
initiated by Nestlé Ghana, would complement attempts by the governing administration and other
stakeholders in direction of contributing to the United Nations Sustainable Improvement
Purpose 3 – Superior Well being and Wellbeing.

Mrs Akufo-Addo stated
at the start, which also shaped section of functions marking Earth Meals Day
celebrations in Ghana that iron deficiency was a popular wellness problem and a
important contributor to anaemia in Ghana, nonetheless, the alternatives have been simple and
within get to.

She emphasised the
require to pull synergies together to tackle the country’s dietary
issues, stating, “let us do it with a perception of urgency and great

Mrs Akufo-Addo stated
the 2014 Ghana Demographic and Well being Survey estimates that 66 per cent of
kids under five a long time and 42 for each cent of females in their reproductive age
have been anaemic.

“We know that
malnutrition in both kids and adult effects the social and economic development
of our state negatively. Little ones with anaemia encounter irreversible
cognitive and developmental delays, even though afflicted grown ups, working experience reduced
productivity because of to exhaustion and tiredness among the other indications,” she included.

Iron deficiency, she
explained, was a challenge that could be solved proficiently, by adopting and
utilizing the suitable tactics together with relooking at the food stuff methods and
positioning them to support the supply of sustainable nutritious diet plans and
much better diet for all.

Madam Philomena Tan,
Taking care of Director of Nestlé Ghana, explained the “lack of Iron in day-to-day foodstuff ingestion
impacted the wellbeing and efficiency of the two gals and kids. This
integrated the incapability of deficient little ones to focus in college and excel

“The remedy to
iron deficiency are all around us ranging from nearby and acquainted farm produce
to rightly fortified food items. We, at Nestlé are major this campaign to assist
persons and households detect and try to eat foodstuff prosperous in iron to support suppress the

She stated that the
iron marketing campaign would contribute to fulfilling Nestlé’s ambition to assistance 50
million children lead more healthy lives by 2030 in line with its function of
“enhancing good quality of daily life and contributing to a much healthier future”.

Professor Matilda
Steiner-Asiedu, existence-extensive advocate of nutrition and instant past Dean of
Faculty of Organic Sciences, University of Ghana reported overall health problems arising
from iron-deficiency could be conveniently prevented with a correct eating plan.


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